When a new startup is created, as an entrepreneur, you would know what to work on and the products and services to sell. But the entrepreneur cannot do everything or be everywhere. (S)he needs at least a small team (maybe even one or two people initially) with a good understanding of the product and with proper processes to handle all aspects of the initial transactions. Just imagine a client asks a technical query in the entrepreneur’s absence, or they want to buy the product/service? How will the payment be done? What documentation is required? How will the after sales notification go? All these are basic but very important aspects that has to be in place from day 1. We have helped more than 20 organizations across the spectrum helping them set up processes for their entire organization from the ground up. This has helped them deal with aspects like closing sales, receiving payments and accounting for it, compliance and audit to name a few.
“Content is the king!” The quality of your content says a lot about your organization. It will help convey the right value proposition to your customer and help bring your customer one step closer to making an enquiry or even completing a sale!
Content writing is not just about conveying the value proposition of the organization. It also needs to have the right keywords for the search engines to look at the website and display it to potential customers. So, search engine optimization should be inbuilt in all content.
Technical Content writing is a lot more involved than the regular content writing and it has to convey the technical specifications of a product or service to a non-technical user. Our experts specialize in this area by breaking down complex technical specifications to a language that a layman can understand.